The ethical use of data matters. Why? Because customer relationships are built on trust and trust drives loyalty, longevity and ultimately profit. There is a gray area between using data to provide an experience that's timely and useful and an experience that's intrusive. One major intrusive experience, even if only perceived, can turn a customer away forever. It's not about what's allowed and what's not, it's about how your choices will have tangible impacts on your business.
Join the conversation and discuss how industry leaders are balancing the drive to create compelling customer experiences and the ethical use of data.
5:30pm - 9:30pm
Cocktails, followed by Dinner and Discussion
Avi Kalderon is Partner and National Practice Leader for Financial Services Data Strategy, Big Data, Data Governance, and Analytics. Avi brings extensive experience as a business leader and technology executive. Most recently, Avi served as senior vice president and head of the architecture and advanced technology group for FINRA (the Financial Services Regulatory Authority).
Prior to that role, Avi was technology general manager for Bridgewater Associates. He previously held the positions of senior vice president and CIO for enterprise technologies at CIT. Avi also held positions at Braun Consulting and Scitex. Avi served in the Airborne Intelligence Unit of the Israeli Air Force. He holds B.Eng. in Computer Systems Engineering from University of Warwick in the United Kingdom. Bio